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Post

Aug
27

10 principles of good design

Posted By maria rogal/
Comment are off/
Tags : profession

dieter rams from vitsoe

by Dieter Rams from the Vitsoe website
Good design is innovative
Good design makes a product useful
Good design is aesthetic
Good design makes a product understandable
Good design is unobtrusive
Good design is honest
Good design is long-lasting
Good design is thorough, down to the last detail
Good design is environmentally-friendly
Good design is as little design as possible

About the Author

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Maria Rogal

Professor of Graphic Design
School of Art + Art History
University of Florida
101 Fine Arts C
Gainesville, FL 32611–5801

T 352 273 3080
E mrogal(at)ufl.edu

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