10 principles of good design

2011-08-27
design, profession

dieter rams from vitsoe

by Dieter Rams from the Vitsoe website
Good design is innovative
Good design makes a product useful
Good design is aesthetic
Good design makes a product understandable
Good design is unobtrusive
Good design is honest
Good design is long-lasting
Good design is thorough, down to the last detail
Good design is environmentally-friendly
Good design is as little design as possible